(Authors note: this is a close cousin to Ill circle back around or Lets take this offline. Just say no to terrible office jargon.). Want to stand out from the dozens of competing emails? to turn into an hours-long discussion. It is a simple way to show that you are paying attention and are interested in what others have to say. 2. So if youre looking for a way to improve your email communication, consider using a touching base subject line next time you write an email. But even this little bit of levity is enough to stand out in a crowded inbox and get you one step closer to a follow-up call. Web design agency targeting e-commerce business to improve website and traffic, Sample Follow up Email to Prospective Client. Include an agenda and a note of appreciation for their time. Here are 23 subject line formulas you can use in your content promotion emails: 1. Its easy to dismiss someone asking for a potential meeting sometime soon, but when someone asks you for a meeting at a specific date and time, the typical response is to check your calendar. 1. Take a look at the template below to find out how to use a "touch base" email for both the recipient's and your benefit. A true win-win for everyone. And heres the thing.. We know these emails are a great place to start, but aren't a silver bullet. Whether you want to be this direct is up to you. This type of subject line lets the recipient know that youre just checking in, without being overly demanding or needy. This means doing away with well-worn, yawn-inducing office jargon. Hope all is well lets connect for another chat about the X Project soon!Best,Graham, Hey Samantha,Im on the sixth hole at our favorite course, and I cant help thinking this would be the perfect place to hammer out the details about the QuotaPath agreement weve been discussing. That's concerning to some people and if you have informal conversations with them about their work, consider that it may not be something they want to talk about with everyone else. Its also a great alternative to overused subject lines such as, Checking in or Touching base, which have zero value. These brief follow-up emails can work well in scenarios where there might not be a need for more extensive dialogue. There are countless ways to customize the suggestions above. A touching base email is an email sent by a supervisor to have a meeting. Example: Hey [stakeholder name]. People often enjoy candid behavior as its outside the norm and can be refreshing. The touch base email has a bad reputation. Youve got something you want to say, and likely wont give up until given the opportunity to do so. Whenever youre making contact with a prospect or customer via email, you should make sure your message is clear, to-the-point, and contains some personal relevance for the recipient. The problem is that easy and effective dont always go hand in hand. Data shows that it is finally time to retire this off-putting subject line phrase: trying to connect. Many emails say, Lets touch base in a few weeks or some other nebulous amount of time. couldnt resist sharing this article/video/etc. You don't want something like "hey, just checking in, how are you?" Copyright 2023. First Line of Message Do not start your email in your subject line, because your recipients may not open it to read the rest of it. I hadnt thought about [relevant point] in quite that way before.. With a little creativity and a dash of personalization, you can write an email subject that will stand out in a recipients inbox and pique their interest. The recipient knows what you want, why you want it, and has a couple options for getting in touch. The big problem with these emails is that they tend to lack value. The prospect expresses mild interest, but theres no budget until later in the year. I'm doing well today, and I just wanted to let you know." Thankfully, it easily tees up sharing relevant industry data or competitor insights. For example, 3 ways to improve your productivity. 1) Keep it short and simple. CRM lets you do that. Not only that, but the word share here could create a subconscious feeling that they should reciprocate and reply. Adding a touch of urgency and specificity, 13. If you have a list of points that you want to make, try to format the subject line in a way that will make it easy for the reader to scan. In this post, well explore different alternative ways for you to successfully reach out to your prospects and customerswithout resorting to unimaginative touching base messages. Most experts think Americas favorite pastime inspired the phrase. Theyre all over the internet, and theyre always full of great ideas. See how Copper customers are driving success on our platform. Why it works: The ultimate goal of a follow-up email is typically a call or meeting, so why not throw a Hail Mary and ask for one? 35. Instead, continue to follow-up in a timely manner to show gratitude and stay on their radar. RevOps, sales leaders, and finance teams use our free tool to ensure reps on-target earnings and quotas line up with industry standards. Often, people forget that theres a person on the other side of the message. But you might also be setting up a time to talk without being pushy about it. Its no secret that the key to a successful email campaign is getting your recipients to open your emails. Its a great way to stay in touch with customers, clients, and colleagues without being too intrusive. One way to do so is to simply start a dialogue with them. One way you can do this is by using humour or adding a personal touch. Why it works: When one person sets an expectation, it drives another persons behavior to be in line with that expectation. Make it easy for your prospect, and youll get much better responses. Get sales tips and strategies delivered straight to your inbox. Example: Hello [customer]. Good Email Subject Lines for Touching Base, 113+ Best Confirmation Email Subject Line Ideas, 113+ Best Email Subject Lines For Sales Ideas, 109+ Best Spam Subject Lines Samples & Examples, 101+ Catchy Football Subject Lines Examples, 103+ Unique Mortgage Email Subject Lines Ideas, 103+ Unique Winback Email Subject Lines Example, 111 Catchy Free Shipping Subject Lines Ideas, 101+Unique Sneak Peek Email Subject Lines Ideas, 111+ Unique Fashion Email Subject Lines Ideas. Try writing: "I hope that you're feeling great! In-depth guidance and best practices to take CRM further. This makes it an ideal subject line for sales or marketing emails. 2) Think outside of the box/compose a creative title that will draw peoples attention. We haven't spoken in a decade. Unfortunately, a Glassdoor survey revealed roughly one in four employees think "touch base" is the most annoying buzzword. By tailoring your subject line to the recipient, youre more likely to grab their attention and get them excited about your email. Email marketing has always been an important part of any companys digital marketing strategy Are you looking for some creative teaser email subject lines ideas? As someone who works in healthcare [or any other industry], I thought you might find this guide on how to run a remote-friendly healthcare practice illuminating. All they have to do is check their calendar and write a quick response. What are their interests? As youre reading, watch for tips and tricks about how Mailshake can automate your processes, minimize your headaches and, most importantly, save you time. Even a successful sales promotion can leave prospects in great spirits and primed to take on another venture. Let them know what you want to talk about in the body of the email and you are good to go. Subject lines that imply same-day send times as meetings receive more opens and replies than reminders sent days before and meeting follow-upssent days after. what follows your cold emails or initial conversations. Are you interested?Best,Graham, Dave!I just got news of your promotion, and while I cant say Im surprised, Im definitely thrilled! Make sure that any commentary you offer is thoughtful. Strong subject line. Introduction using the recipient's name (e.g. Reality #5: Using next steps in your follow-up subject line can score you a 70% open rate. Heres something rather simple: Now your prospect or customer knows what you want to talk about. One example might be sending a link to an article, e-book, or podcast your prospect might fight interesting. They can smell out automated emails thatrequire littleeffort and usecustom fields like {!First Name}. Better client relations for advertising and media agencies. Why it works: People inherently want to be helpful, even if theyre busy. I hope youve been getting the most out of [your product or service]. One way to show that you genuinely understand the pain points and needs of your prospects is to reach out to them about emerging challenges in their industry. Keep all your relationships in one central place, Build and maintain personalized relationships at scale, See how your business is doing with custom reports, Manage your contacts, deals, emails and more in one place, Save time by connecting Copper to popular apps and tools, Move relationships forward while you're on the go. Turned into a follow-up, use this email to ask for connections to the right person at the company youre prospecting. The goal of your message is for the prospect to see value and reply or agree to a next step, depending on the scenario. Look forward to hearing from you.. Emails that include the words Thank You in the subject line have seventeen percent higher open rates and reply rates. That way you come off less spammy. To be clear, this subject line only works if your request is sincere, and youre likely to follow their direction or advice. No matter what type of relationship you have with someone, it's important to be professional. Its been a little while since we talked! Use case 1: A trigger event occurred A trigger event is any action that suggests a lead is considering purchasing your product or service. Reason to Reach out: The prospect has been interacting with you on LinkedIn and you think they might be interested. Theres nothing entertaining or interesting about it at all. Specifically try the subject line Next steps / Tried your line. It shows that youre organized and committed to moving the relationship forward.. Regarding [topic], what is top of mind for you right now?, One of the best ways to write a strong follow-up email is to make it relevant to the person you are emailing. Yesware compared the reply rate of Next steps as a follow-up email subject line to their average reply rate and found it can achieve up to a 70.5% open rate and a 49.6% reply rate. Spread the word and help us find great candidates, Can I borrow your brain for a quick sec?. The goal of this question is to find out what's personally important and meaningful to the prospect. Having a friendly, conversational tone that shows youre human, on the other hand, will seem genuine and be more likely to elicit a response. Share product ideas, get answers, and learn from other users. Its easy to capitalize on this subject line if you just released a new whitepaper, invested in some exclusive industry research, or have a killer product that will solve a major pain point you know theyre facing. Not every touch base email will be sent to a prospect or customer. Too busy, email me again in a month, please. Great news! Be funny. However, when prospecting by email, the gatekeeper is often the prospect themselves. A great way to write a touching base email subject is to focus on the recipient. Example: Hello [ex-client]. A Recipe Touching base email subject examples:If you often find yourself in a kitchen at different times of the day, try writing an email with a recipe. When meeting in person just isnt practical, RingCentral Video lets you speak face-to-face with clients and colleagues from anywhere, on any device. Just let me know if you [see, deal] with any of these common pain points people in your [role, industry] typically do: Why it works: A subject line like this ignites curiosity and gets them thinking. If you could wave a magic wand and solve your biggest problem what would it solve? Seeking a connection or talking point, 15. Touching base is a popular idiom primarily used in business circles. We mostly touch base with a person or a group of people when we want to discuss some important information in line with a common goal. Much more efficient than Hey, lets touch base.. Weve also discovered that empty subject lines work well. "Touching base" simply means getting in contact with someone. Why it works: Fear of missing out, or FOMO, is a very real phenomenon one that Urban Dictionary defines as, A state of mental or emotional strain caused by the fear of missing out. and content, so you can measure and compare results right from your platform dashboard. Are there any email Subject Lines that get open quickly? Just make it clear that youre still around, paying attention, and happy to help. What is the recipient supposed to do next? For example, in the body copy, you can test something along the lines of: Me too. Do you ever feel like sending a thank you email is a superfluous task? Instead, set up automated sequences that include follow-ups with a tool like Mailshake. Touching base email subject examples:1. For example: "Hello, I'm making pancakes for dinner tonight and wanted to let you know." What better way to demonstrate the value you can bring to prospects than to offer them personalized, actionable advice about how to achieve a goal or fix some problem in their business? I hope you found this blog helpful. If they havent been, you can build rapport by sharing all the great things youve heard. Would you take any action after reading it?, If I had to guess, youd file it to the should reply at some point but never will do folder.. Browse our knowledge base to find answers. This is going to require knowledge of your prospects business, their specific problems, and your value proposition. Get straight to the point. Great meeting you today, I wanted to share something else. You made a connection and want to stay on their radar, Pleasure chatting with you, [prospect name], They gave permission to circle back later, Adding a touch of urgency and specificity. Well re-consider in December when things are under review. December gets close, and you want to give them a friendly reminder. If youre distant, an invite to a webinar or another online event will work too. You schedule the callback, but in the meantime the prospect forgets all about it and when you ring back, you guessed itno answer! While they may have already made up their mind about your product or service, you can still play this card to either keep the conversation going or learn something for your next email. Its definitely not one of the best email subject lines. You dont want to be too pushy, but you cant risk falling off the radar, either. Hello from Touching base email subject Lines. Don't! For one, you can cut the fluff or pleasantries in the body copy and be direct. Something went wrong while submitting the form. The prospect was too busy to engage and asked you to try again on Friday afternoon or In about 3 months. Related: 113+ Best Confirmation Email Subject Line Ideas, Related: 113+ Best Email Subject Lines For Sales Ideas, Related: 109+ Best Spam Subject Lines Samples & Examples. The touching base email should also have something helpful to fill in as it does not personally spam people, but instead lets them know that you are interested in their feedback and most importantly about what they are looking for. Here are 10 alternatives to the cookie-cutter touch base email: If youre proposing a call or meeting with your contact, be specificdont leave them guessing with something vague like lets touch base in the next few weeks.. It also makes sense to add the recipients name here for added personalization. But what if youre looking for something a little different? You dont have to be a stand-up comedian for this to work: This isnt an award-winning joke. The Touching Base email subject line is a great way to make sure your emails are opened and read. Good contact data stems from asking the right questions on your first engagement, as well as doing your initial research to find common ground, possible pain points, and other areas you can use to create a connection. Why it works: Some people like to be sold to in a specific way. Follow the company & all employees on LinkedIn, Follow relevant hashtags & thought leaders on LinkedIn, Regularly check industry press and trade associations, Continue calling the company and speak to as many potential users/influencers as possible. Think about what they're going through. Check our schedule and sign up for our online events. The art of prospecting lies in getting past the gatekeeper. Instead of waiting to send a touch base email you can find out their areas of interest and follow up with something to add value to their day. Why it works: It showcases that youre human and made a mistake. In this post, we'll look at what follows your cold emails or initial conversations when sending your "touching base" follow-up emails (yes, this impacts open rates and how many responses you get from potential clients) and nine ways to send a sales email that doesn't just say, "Let's touch base": So, before we go over what to say in your touch base emailswhen should your sales team send them? Use the tips and examples covered in this post as inspiration to improve your business communication. News, stories and latest thinking on sales, marketing and more. Or even better. How do you design the best sales compensation plan for your startup? They may be underwhelmed with the service theyre getting and would welcome a fresh conversation with you. Have you ever considered doing [actionable tip]? Look in an email Spam folder, and you'll likely notice a few similarities between the subject lines-including way! What problem has nobody been able to solve for you? Almost any of the ideas in this list can be phrased as a question, and this is a great way to get a response from your prospect. Its literally an anywhere, anyplace workspace: Team chats let you touch base and collaborate with other people in your company wherever you are. It is a short, attention-grabbing phrase that tells the recipient what the email is about. We're on a mission to help you build lasting business relationships.
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